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Live Generously

Our team is proud of our members community involvement. We enjoy helping members with utilizing their Thrivent Action Teams and Choice Dollars. You can't go a day in New Ulm without seeing someone wearing our awesome Live Generously t-shirts!
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Community Impact

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About New Ulm Area Group

When you work with the New Ulm Area Group, you will have an entire team of professionals focusing on what is important to you.


Our practice includes:

 

• A team approach with guidance based on your values and goals.


• Core values of faith, generosity, integrity, and communication.


• A comprehensive set of solutions, including family and income protection, education funding options, retirement accumulation and distribution strategies, estate planning, and legacy strategies.


• Timely communication, a variety of specialties, and an extensive industry experience.


Click on one of the links below to book an appointment:

Book a meeting with Tim Reinke

Book a meeting with Amy Pearson

Book a meeting with Cole Ranweiler

Book a meeting with Maddie Pearson

Tim Reinke

Tim Reinke

MBA, FIC

Guiding hundreds of families with Thrivent since 2006, Tim has learned that his financial wisdom alone is not enough. You bring wisdom as well. You’re the expert on your life and how you want to live; he’ll provide the expertise in the financial tools and processes to help you live that life. He specializes in comprehensive retirement planning, investments, estate and tax planning strategies and legacy planning.  He’s passionate with helping his members and clients achieve their financial goals and objectives, be wise with money and give back to their communities.  Tim is a loving family man and is married to Sandy. They have one daughter, one son, a grandson and 3 Labrador Retrievers.  He loves to hunt pheasants, bowl, fish and spend time with family.  Tim is very involved in the community and serves on various Boards and Committees in the New Ulm area.

Title

Financial Advisor

State(s) Licensed
AZ, FL, IA, MN, MT, NV, SD, WI,
Website
https://connect.thrivent.com/tim-reinke
Phone
507-354-4413
    Amy Pearson

    Amy Pearson

    RICP®, CLTC®

    I value the life-long relationships I am building with clients as we work together to protect their families and invest in their future. Our business model at the New Ulm Area Group provides clients a roadmap for the future that communicates how much we truly value the well-being of each client. I am passionate about my job as a financial associate because I see the difference a solid plan can have on a family's future. As a result, helping people be wise with money, no matter what stage of life or income level, is extremely important to me. My family and I enjoy being active in the New Ulm community through outdoor activities, sports and volunteer opportunities.

    Title

    Financial Advisor

    State(s) Licensed
    MN, TX, WI,
    Website
    https://connect.thrivent.com/amy-pearson
    Phone
    507-354-4413
    Cole Ranweiler

    Cole Ranweiler

    I’m a financial advisor with deep roots in the New Ulm community, passionate about helping people achieve financial confidence. I was born and raised in New Ulm and have lived here my entire life. I graduated from New Ulm High School in 2021 and went on to play baseball at Minnesota State University, Mankato, where I earned my Business degree in the Spring of 2025.


    From a young age, I’ve been fascinated by finances—some of my earliest memories involve counting coins at the kitchen table and making mini budgets with my brother. That early interest grew into a lifelong passion for helping others make smart financial decisions.


    You may recognize me from the New Ulm Brewers—I’ve always loved baseball, and being part of the team has been a great way to stay connected to the community.


    New Ulm isn’t just where I’m from—it’s where I plan to build my future. I’m excited to raise a family here, give back to the community that raised me, and help others pursue their financial goals with confidence.

    Title

    Licensing Trainee

      Madeleine Pearson

      Madeleine Pearson

      I graduated from Minnesota State University in Mankato in 2025 with a degree in Business Administration. I’m passionate about helping members of our community and finding ways to support its growth. As a licensed life and health insurance professional, I especially enjoy working alongside our team to assist clients with their Medicare needs, ensuring they feel confident and supported in their decisions. Outside of work, I cherish time spent with my family and my fiancé, Cole. I have a passion for swimming and enjoy staying active by playing sand volleyball.

      Title

      Insurance Associate

        Emily Mullenbach

        Emily Mullenbach

        Emily helps to build our marketing strategies, create streamlined consistent messaging along with purposeful engagement on our social media accounts. 

        Title

        Insurance Office Professional