Our Story
About Piedmont Financial Associates

We are passionate about walking alongside our clients through every stage of life. We take a holistic and personal approach to financial planning, with specialties in investment planning, tax-efficient strategies, estate and legacy planning, protecting loved ones, and charitable giving.

As knowledgeable professionals who genuinely care about the people we serve, we work to align your financial decisions with your values — so your plan not only supports your life today, but also the impact you hope to make tomorrow.

Plans made today can shape not only your future, but the future of those you love — and we honor that responsibility with care and intention. We believe in thoughtful planning without shortcuts, one-size-fits-all solutions, or pressure-based sales. Instead, we focus on building meaningful, long-term relationships grounded in transparency, trust, and dependability. Our mission is to help you reach your financial goals while living generously and with purpose.

Piedmont Financial Associates our story image 1
Kevin Hook
Kevin HookFinancial AdvisorBFA™

Kevin has been serving clients since 2022, beginning as a solo advisor, then as part of Thrivent’s Virtual Advice Team, and now as a member of our team. As a strategist and skilled user of Thrivent’s planning tools, he will serve as your guide and help you navigate the best path forward on your financial journey.

Whether you’re opening your first account, making a career change, approaching retirement, or planning the legacy you want to leave for the people and causes you care about, Kevin focuses on your goals. He takes the time to get to know you and ensures that you clearly understand both the “why” and the “how” behind every personalized recommendation made.

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James Tobias
James TobiasFinancial AdvisorFIC

Jay has been serving clients since 2000 and he has worked with clients of all types...those who are just starting out, pre-retirees, retirees and small business owners. Jay loves to help finances make sense for our clients and to help them put a plan in place to get where they want to be. Through collaborative discussions, a formalized process and ongoing reviews, we feel like we can help make a difference for our clients to help them achieve the goals that are important to them.

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Bob Schmiesing
Bob SchmiesingAssociateLUTCF®, FIC

Bob served our Thrivent clients full time for over 30 years and now serves in an Associate role as a part time advisor and mentor to the team. When he's not enjoying time being Grandpa to his grandchildren, Bob still loves to roll up his sleeves and help with the collaborative planning that is required to help our clients achieve their goals.

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Allison Tobias
Allison Tobias Office Professional

Allison joined the practice in 2025 with over 25 years of experience in medical office administration. She brings dedication, organization, and compassionate leadership to every environment she serves. As an experienced office professional, she understands the importance of efficiency, clear communication, and creating a supportive space for both clients and colleagues. Allison primary tasks include client correspondence and servicing, coordinating all of our client events and onboarding our new clients to their client portals as well. She is committed to providing clients with excellent service and works hard to meet their needs in an efficient manner. Outside of the office, Allison is a proud mother of four and grandmother of two. She values time with family and enjoys vacationing in warmer destinations whenever she can.

Laura Welch
Laura WelchAdvanced Practice Support Specialist LIC
Mariah Larsen
Mariah LarsenPractice Support Specialist - UNL
Join us at an upcoming eventWe’d love to have the opportunity to meet you. We host financial workshops, volunteer opportunities and Thrivent market updates.
21st Century Medicare Planning to Protect Your Healthcare Rights and Retirement Savings image
21st Century Medicare Planning to Protect Your Healthcare Rights and Retirement SavingsSep 29, 2026, 5:00 PM UTC
Virtual | English
Tuesday, September 29 at 1:00 p.m.Tuesday, September 29 at 7:30 p.m.If you're confused about Medicare, join the crowd, and discover ways to make plan decisions that are best for you. Medicare Coach Emily Gang offers an overview of Medicare and suggestions for choosing your plan and saving money once you're enrolled.No products will be sold. Speaker is not affiliated with Thrivent. Views are their own. See thrivent.com/social for additional disclosures. 6034756.2
Legacy Living: Conversations Worth Having Now image
Legacy Living: Conversations Worth Having NowOct 1, 2026, 1:30 AM UTC
Virtual | English
Wednesday, September 30 at 9:30 p.m. ESTWe all have plenty of time left…until we don’t.Whether it’s months, years, or decades from now, life can change in an instant — for you, a loved one, or a client. And we all want to avoid a frustrating end-of-life scavenger hunt.Closure Mapping helps bring peace of mind — and powerful outcomes.Use our bite-sized approach to create your own unique “Closure Map” to ensure your plans and wishes are honored. This interactive guide walks you through 40 steps — some tactical, some nostalgic, all customizable to your unique situation.No products will be sold. Speakers are not affiliated with Thrivent. Views are their own. See thrivent.com/social for additional disclosures.
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Warrenton Location
205 Keith Street Suite 2
Warrenton, VA 20186
Phone540-680-2690Fax540-680-2213Hours
M – F: 9 a.m. – 5 p.m.

Ready to connect?

We'd love to answer any questions you may have and start learning about your goals. We can meet however you're most comfortable—phone, virtual or in person.

Or call us directly: 540-680-2690

Licensing is available through your State Insurance Department’s website, which can be located through the National Association of Insurance Commissioners website.

Thrivent financial advisors and professionals have general knowledge of the Social Security tenets. For complete details on your situation, contact the Social Security Administration.

Not all team members may provide all products, programs and services in all states.

Not all team members may office at the locations listed.

* as of December 31, 2024

** Thrivent and its financial advisors and professionals do not provide legal, accounting or tax advice. Consult your attorney or tax professional.

Rating is based on Thrivent’s financial strength and claims-paying ability. Does not apply to investment product performance. For information on this rating, visit the rating agency's website.

Designations
For additional information on professional designations and the requirements to earn them, visit https://www.thrivent.com/designations