About Craig Smaagaard
Hi, I’m Craig. I’ve been a financial advisor for more than 23 years and am honored to lead the Generational Wealth Advisors team at Thrivent. Generational Wealth Advisors mission is to help families just like yours live and leave a legacy in their faith, family, and finances. What I find most rewarding about this career is helping my clients create and sustain a clear financial plan that aligns with what is most important to them.
As a client, you’ll see my values of creativity, meaningful work, family, achievement, and helping others come to life through the course of our relationship – starting with getting to know and understand your values, to creating a financial plan, to strategizing wealth transfer and tax efficiencies.
I’ve been married for 20 years and have 3 kids – 18, 16, and 12 years old. They’re very active in sports, so that keeps us pretty busy. In my free time, you can find me traveling, golfing, fishing, going to concerts, and spending time with my family and friends.
Meet My Team
Carmel Office
Joel Rietveld
Joel is a Financial Advisor on our Generational Wealth Advisors team. He also lends his expertise to help develop and train our Advisors to maximize their gifts and talents while they continue to build strong, clear financial plans for their clients.
Joel's Values:
- Integrity
- Meaningful work
- Relationships
- Health
- Leadership
- Title
Financial Advisor
Zac Kibby
Zac is a Financial Consultant on the Generational Wealth Advisors team. He also provides leadership and guidance for managed accounts and investments for our Advisors and their clients.
Zac's Values:
- Family
- Health
- Creativity
- Excellence
- Wealth
- Title
Financial Consultant
Lori Fox
Lori is the Director of Operations for our Generational Wealth Advisors team. She leads the business units that ensure we are able to provide concierge-level customer service to every client.
Lori's Values:
- Faith
- Family
- Health
- Integrity
- Meaningful work
- Leadership
- Title
Director of Operations / Financial Advisor
Jen McBurnie
Jen is our Practice Development Manager, overseeing the retirement experience of our team. That means she gives Thrivent Advisors a well-thought-out retirement solution,
delivers resources and solutions for Advisors to steward their transitions well, and provides retirees and successors with a supportive, collaborative team to work within.
Jen's Values:
- Achievement
- Spirituality
- Family
- Security
- Excellence
- Title
Practice Development Manager
Lisa Graft
Lisa is the Marketing Coordinator for our team. She equips all team members with the compelling story of what makes Generational Wealth Advisors unique, inspires the culture of our team, and provides Advisors with helpful resources to deepen their client relationships and grow their practices.
Lisa's Values:
- Creativity
- Spirituality
- Excitement
- Health
- Relationships
- Title
Marketing Coordinator
Generational Wealth Advisors
- Title
Team Practice
- Website
- https://connect.thrivent.com/generational-wealth-advisors