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Kristen LaFranzo

Advisor Image
Kristen LaFranzo
Financial Advisor
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CFP®, BFA™
Part of the Shoreline Group practice
Charitable Giving /Philanthropy
Estate Planning
Tax Efficient Planning
Retirement Planning
Retire with confidence — and invest with purpose.

Hi, I’m Kristen!


I help individuals and families feel more confident about the future and retirement — especially during big life transitions like inheriting money, preparing to retire, or adjusting plans after a loss or job change.

I’m a Behavioral Financial Advisor™, which means I focus not just on the numbers, but also on how real people make decisions — especially when emotions are involved. My job isn’t to pressure you; it’s to help you feel clear and supported.


Retirement shouldn’t feel like a guessing game.

You’ve worked hard to save. Now the big question becomes:

“Will this actually work long‑term?”

I help you connect your savings, Social Security, and investments into a plan that’s designed to support your lifestyle — not just look good on paper.


What we focus on

  • Turning savings into steady retirement income
  • Understanding Social Security and pension choices (without overwhelm)
  • Managing risk as you get closer to retirement
  • Planning withdrawals in a tax‑smart way
  • Making sure your plan still works if life throws a curveball


A simple 3‑step process

1. Start with a conversation

We talk about what’s going on in your life and what you want your money to do for you.

2. Build a clear plan

We connect the dots — retirement income, investments, taxes, and protection — so things feel organized instead of scattered.

3. Adjust as life changes

Plans aren’t one‑and‑done. We adapt as your life, goals, and priorities evolve.


My goal is for you to feel confident, not constantly second‑guessing. You don’t have to fit in a box — but if any of these feel familiar, you’re in the right place:

  • “I’m getting closer to retirement and want to know if I’m really on track.”
  • “I inherited money and don’t want to make a mistake.”
  • “I want a plan that fits my life — not just my investments.”


If you’re ready to talk — or just want a second opinion — I’d be happy to help.


Thrivent financial advisors do not provide legal, tax, or accounting advice. When needed, I’m happy to coordinate with your attorney or tax professional to make sure everything works together.

A Little About Me
A Little About Me

Outside of work, I enjoy life with my husband and our two daughters. We love being outdoors and sharing music together. I also stay involved in my community by serving at my church and on the board of Music Matters, Inc.

My qualifications
  • CERTIFIED FINANCIAL PLANNER®
  • Behavioral Financial Advisor™
  • Series 7 - General Securities Representative
My state licenses
  • Arizona
  • Florida
  • Illinois
  • Minnesota
  • Tennessee
  • Wisconsin

Insights

September 2026 Market Update: Healthy growth sends stocks to new highs
September 2026 Market Update: Healthy growth sends stocks to new highsMarkets continue to navigate a mix of opportunities and challenges. Strong earnings, AI-driven investment and a resilient labor market supported equities, while higher interest rates remain a key consideration for investors. Learn more in Thrivent's September Market Update. ⬇️
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Your hospitality skills can take you beyond hospitality. 👀​ Your people skills, relationship building and service mindset can translate to a career as a Thrivent financial advisor.​ Discover more: thriventcareers.com/45YmZmH​ #CareerChange #FinancialServices #FinancialAdvisor
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"The Lord is my strength and my defense; he has become my salvation." - Psalm 118:14
Office locations
Licensing is available through your State Insurance Department’s website, which can be located through the National Association of Insurance Commissioners website.

Thrivent and its financial advisors and professionals do not provide legal, accounting or tax advice. Consult your attorney or tax professional.

Thrivent financial advisors and professionals have general knowledge of the Social Security tenets. For complete details on your situation, contact the Social Security Administration.

Thrivent provides advice and guidance through its Financial Planning Framework that generally includes a review and analysis of a client’s financial situation. A client may choose to further their planning engagement with Thrivent through its Dedicated Planning Services (an investment advisory service) that results in written recommendations for a fee.

Designations
For additional information on professional designations and the requirements to earn them, visit https://www.thrivent.com/designations

Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.