Crane Financial Group

At Crane Financial Group, we have the expertise to help you develop specific financial strategies for all life's stages. Our team’s combined years of experience provide valuable insight and knowledge that helps put the pieces of your financial life in order.

Team intro

At Crane Financial Group, we have the expertise to help you develop specific financial strategies for all life's stages. Our team’s combined years of experience provide valuable insight and knowledge that helps put the pieces of your financial life in order.

Our story

We believe financial services has become transactional and impersonal.

At the Crane Financial Group, we believe people should have the opportunity to access financial advice specific to their goals, needs and values through a relationship-based approach. 

Our team

Cindi Crane

FIC, RICP®, CLTC®

Financial Consultant

Zachary Archambault

FIC, CLTC®

Financial Advisor

John Seifert

MBA, FIC, RICP®

Financial Advisor

Matthew Archambault

Financial Advisor

How we work with you

We consider your full financial picture to develop a unique financial strategy.

Our approach includes: 

  • Establishing your financial vision. 
  • Review of your current situation. 
  • An analysis of your goals and values.  
  • Strategies to keep you on track. 
  • Written recommendations and advice. 
  • Coordination with other professionals if needed.  

About Thrivent

Helping you follow your heart

Whether it’s their faith, families or communities. Thrivent clients use our financial advice for something bigger than money. Watch one clients’ story and get inspired to follow your heart with Thrivent. 

Community impact

Thrivent membership benefits

When you join Thrivent, you become part of something bigger. You share in the collective ownership of our company and you’re part of a community of people looking out for others. In addition to Thrivent’s financial expertise and solutions, membership provides eligible clients with tools and resources to make it easy to give of yourself and live a more meaningful life.

Events

Cranford Family Care Food Drive

Please join us in collecting items for Cranford Family Care.

Crane Financial Group is proud to help support Cranford Family Care and our local

community. From September 1 through September 30, we welcome your donations

to help people and families in need.

Cranford Family Care relies solely on the generosity of the community, from individuals to community groups, to provide donations. They are a 501(c)(3) non-profit organization, so your donation is fully tax deductible to the extent provided by law.

Cranford Family Care is currently in need of these items:

  • Syrup
  • Canned carrots, peas
  • Canned chicken
  • Canned tuna
  • Kids snacks (cookies, crackers, chips)
  • Condiments (ketchup, mustard, mayonnaise, salad dressings)
  • Toilet paper
  • Paper towels
  • Laundry detergent
  • Deodorant
  • Shampoo
  • Toothpaste
  • Juice and juice boxes

For questions, please call 908-325-6029 or email rebecca.seifert@thrivent.com.

Donation drop-off location

A donation box is available for all items dropped off between 8 a.m. to 7 p.m. at Crane Financial Group Office: 184 North Ave. E., Cranford, NJ 07016.

No products will be sold. For additional disclosures, see Thrivent.com/social. Cranford Family Care is not affiliated with or endorsed by Thrivent.

Strong and stable

We are proud to be part of Thrivent, a company with a long heritage of financial strength and fiscal stability. For more than 100 years, Thrivent has helped people build their financial futures and live more generous lives. Today, Thrivent is a Fortune 500 company, offering a full range of expert financial solutions, serving more than 2 million clients, as well as the communities in which they live and work.

Office information

Operating hours:

Monday - Friday, 9:00 AM to 5:00 PM
By Appointment

Designations

For additional information on professional designations and the requirements to earn them, visit https://www.thrivent.com/designations/